An app where women can lose weight and optimise health
Your All-in-One Calorie Tracker, Health Coach, and Weight Loss Solution. The Turtle Method offers a holistic approach to weight loss and long-term health. With expert-led help and community support, our philosophy is to take things one day at a time.
Our all-in-one wellness app includes a calorie tracker, mental health diary, menstrual cycle tracker, workouts, and more. Turtle’s food tracker features a barcode scanner and a database of over 1.5 million verified foods. It's one of the best on the market, making calorie and macro tracking easy and accurate.
App Store
Post Project
Investigating different options for creating the company logo.
The logo for Turtle, our innovative weight loss app tailored specifically for women, was meticulously crafted to reflect the essence and philosophy of our app. Each element of the logo was chosen with great care and intention, ensuring it communicates the values and goals of Turtle effectively.
Typography & Design System
The colours chosen for the logo are vibrant and inviting, designed to evoke feelings of calmness, health, and vitality. The colour making users feel supported and encouraged throughout their weight loss journey.
The app’s name, Turtle, is presented in a clean, elegant font that enhances readability and professionalism. The typography complements the turtle graphic, creating a cohesive and memorable brand identity.
Visual design of app
The visual design of the Turtle mobile app is crafted to provide a seamless and engaging user experience, embodying the core values and mission of Turtle. The user interface is intuitive and user-friendly, with a focus on simplicity and ease of use. The visual design is chosen with purpose, ensuring it supports the app’s mission of helping women achieve their weight loss goals.
The mobile app feature a clean, uncluttered interface that allows users to navigate smoothly. Key sections and features are easily accessible through a well-organized menu, ensuring that users can find the information and tools they need quickly.
Visual design of website.
The visual design of the Turtle website is crafted to provide a seamless and engaging user experience, embodying the core values and mission of Turtle. The user interface is intuitive and user-friendly, with a focus on simplicity and ease of use. The visual design is chosen with purpose, ensuring it supports the website’s mission of helping women achieve their weight loss goals.
The website feature a clean, uncluttered interface that allows users to navigate smoothly. Key sections and features are easily accessible through a well-organized menu, ensuring that users can find the information and tools they need quickly.
The graphic signature
We used illustrations on the Turtle website and app to show different activities. These illustrations help users understand the activities better. They are colorful and simple, making the website and app look friendly and inviting. The illustrations also motivate users to stay active and reach their weight loss goals. These illustrations play a crucial role in enhancing user comprehension and engagement.
By using vibrant and straightforward illustrations, we aim to create a friendly and welcoming atmosphere. Additionally, these illustrations serve to motivate users, encouraging them to stay active.
It's all about the details
We used icons on the Turtle website and app to show different activities. These icons help users easily understand what each activity is about. They are simple and clear, making the website and app easy to use and navigate. The icons also make the design look modern and attractive.
The Results
We are thrilled to share the incredible success story of Turtle, our innovative weight loss app designed for women. Since its launch, Turtle has achieved remarkable milestones, transforming the lives of countless women around the world.
